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TRANSPARENT PRICING

What It Costs. What You Get. No Surprises.

We publish our pricing because confident companies don’t hide their numbers. Here’s exactly what you’ll pay - and exactly what’s included.

Pricing Packages

Essential

8% of monthly rent collected

$130 monthly minimum, including while vacant

Resident Placement 100% of first month's rent
Lease Renewal 50% of renewal month's rent
  • Same full service as every package
  • Lowest percentage rate
  • Onboarding with listing photos: $295
  • Maintenance coordination: 15%
Choose Essential

Standard

10% of monthly rent collected

No management fee while vacant

Resident Placement 70% of first month's rent
Lease Renewal 25% of renewal month's rent
  • Same full service as every package
  • Usually the best fit for rents under $2,000
  • Onboarding with listing photos: $195
  • Maintenance coordination: 10%
Choose Standard
Recommended

Complete

$270/month flat fee

For homes renting up to $4,000/month. Above that, quoted per property.

Resident Placement 50% of first month's rent
Lease Renewal $350
  • Same full service as every package
  • No management fee while vacant
  • Onboarding, listing photos, and annual inspection included
  • Maintenance coordination: 10%
Choose Complete

Full Fee Schedule

Every package gets the same service. The packages only change how you pay for it.

Fee Essential Standard Complete
Monthly management fee 8% of rent, $130 minimum 10% of rent $270 flat*
Management fee while vacant $130 minimum applies None None
Resident placement† of first month's rent 100% 70% 50%
Lease renewal of renewal month's rent 50% 25% $350
Onboarding includes listing photos $295 $195 Included
Annual interior inspection report with photos $175 $175 Included
Move-out inspection $350 $350 $350
Maintenance coordination added to vendor invoices 15% 10% 10%

* Complete's flat fee applies to homes renting up to $4,000 a month. Above that, we quote each property individually.

† Placement fees assume self-guided showings. Some condos and HOA communities don't allow them, and those homes include an added fee for in-person showings.

Applicants pay their own screening costs.

Which Package Makes Sense?

Most managers in Atlanta charge a percentage of rent, and that's what Essential and Standard are. Complete works differently. The monthly fee is flat, and the things that usually show up as separate charges are included. The biggest swings in what you pay a manager happen at turnover: a placement fee, make-ready repairs, a few weeks of vacancy. Complete is built to smooth those out. Whether your resident stays five years or the home turns every year, it's the package where your total cost moves the least.

Rent under $2,000
Standard is usually the least expensive overall.
Rent $2,000 and up
Complete usually costs less over a typical three years, and it saves more the more often the home turns over.

On the fence? Send us the address and we'll run the numbers for your home. Tell us about your property

Included in All Packages

Every Allay client gets these core services, regardless of which package you choose.

Listing on FMLS and 20+ rental sites
Self-guided showings with verified visitors, 7 days a week (in person where needed)
Weekly marketing reports while the home is listed
Resident and pet screening (paid by applicants)
Move-in inspection with 360° photos
Digital copies of the lease and move-in documents
Online rent collection through the resident portal
Owner portal with statements and maintenance records
Monthly direct deposit
A 24/7 emergency line, with repairs coordinated through licensed vendors

Optional Services

None are required, and each works with any package. Each is billed to your owner account.

HVAC tune-ups with Coolmasters Starting at $189/year

Heating and cooling are our most common repair calls, and a system that fails in July can mean an emergency bill and lost rent. Coolmasters services your system every spring and fall, and you get 15% off any repairs. Each additional unit is $99 a year.

Lawn care From $85/visit

Lawn service through trusted local vendors. Every yard is different, so we get an estimate for your property first. Curb appeal matters to residents and HOAs alike, and it's one less thing to track.

Roof and gutter care with Rosie's Roofing $500/year

Two visits a year to clear the roof and gutters, seal exposed nails, and inspect for wear, with a written report on the roof's condition.

SureVestor landlord protection $51/month

Landlord protection insurance that can cover lost rent, malicious damage by a resident, and eviction costs, provided through SureVestor, Inc. Includes a $4 monthly administrative fee. Coverage is subject to the terms, conditions, limitations, and exclusions of the policy.

Pest control Quoted per property

Regular pest treatment through a local vendor, priced for your home and its needs.

Bill pay $7/month per account

We'll pay the once-a-year bills that sneak up on owners: HOA dues, insurance premiums, property taxes, and utilities. (We don't pay mortgages.)

Exterior drive-by inspection $110/visit

Want eyes on the property between scheduled inspections? We'll drive by and send photos.

We add a disclosed coordination margin to vendor services and don't accept rebates or referral fees from any vendor.

The Hidden Math

A vacant month because the listing photos weren't great. A missed inspection that turned a small leak into a big repair. An eviction that could've been avoided with better screening. Late nights spent on maintenance calls instead of - well, anything else. Self-managing has a price tag too. You just don't see it on a statement.

COMMON QUESTIONS

Questions about pricing

What Could Your Property Rent For?

Ready to talk? No hard sell - just straight answers about pricing and fit.